Choice Hotels Celebrates the Grand Opening of the New Cambria hotel & suites in New York’s Times Square

Rockville, Md., (January 15, 2015) – Choice Hotels International, Inc. (NYSE: CHH), one of the world’s largest hotel companies, Hidrock Properties and Concord Hospitality celebrated the grand opening of the new Cambria hotel & suites NY – Times Square in style last night with a vintage winter wonderland. Guests were treated to music by famed jazz musician Michael Arenella & His Dreamland Orchestra, as well as property tours and remarks by Steve Joyce, president and CEO of Choice Hotels, Michael Murphy, senior vice president of Upscale Brands at Choice Hotels, Mark Laport, president and CEO of Concord Hospitality and Abraham Hidary, CEO of Hidrock Properties.

Operated by Concord Hospitality, the 81,000 square-foot, 196-room Cambria hotel & suites NY – Times Square is located in the heart of Manhattan’s central business district at 30 W 46th St., making it a short walk from many of New York’s iconic locations, including Times Square, the Theater District, Central Park and the Empire State Building.

“The opening of Cambria hotel & suites Times Square is a testament to the performance and appeal our award-winning brand has with business and leisure travelers alike,” said Michael Murphy. “We are fortunate to be able to partner with one of the industry’s top developers to grow the Cambria brand’s presence in world-class markets like New York City. The sky is the limit, and we expect the Times Square location to quickly emerge as a flagship property for us moving forward.”

The new Cambria hotel & suites features spacious rooms with modern décor, large bathrooms and free Wifi. A lobby bar offers guests the opportunity to connect with the city, featuring outdoor seating at the front and rear of the property.

In addition, the new hotel will feature a state-of-the-art fitness center, along with other fine amenities such as a contemporary bistro, Social Circle™, serving a menu of local specialties; liquor, wine, beer and freshly prepared grab-and-go gourmet salads and sandwiches; and a barista bar.

“We’re thrilled to once again partner with Choice Hotels on the Cambria hotels & suites brand after the successful openings of Cambria Chelsea in New York last summer and Cambria Washington, D.C. in 2014,” said Mark Laport. “The Cambria brand has some of the highest guest satisfaction scores in the upscale lodging segment, which is just one of the many reasons why Concord is happy to add another Cambria to our roster of over 90 hotels open in the United States and Canada.”

Announced in 2012, the new Times Square Cambria hotel & suites is one of three Cambria properties built simultaneously in the New York metro area over the past three years as part of the brand’s growth in key urban markets. The Chelsea property in Manhattan, the downtown White Plains property, and the new Times Square Cambria hotel represent a combined investment of $141 million in New York, creating nearly 1,000 jobs and 461 hotel rooms.

About Cambria hotels & suites

Cambria hotels & suites makes business travel easier—and more fun—than ever before. Offering modern décor, rooms that feel like an upgrade, and fresh, local cuisine at our Social Circle™ restaurant, Cambria makes every guest feel like a VIP. There are currently 25 properties open across the country and 30 under development in the U.S. and Canada. To learn more, visit www.cambriahotelsandsuites.com.

 About Choice Hotels

Choice Hotels International, Inc. (NYSE: CHH) is one of the world’s largest lodging companies. With more than 6,300 hotels franchised in more than 35 countries and territories, Choice Hotels International® represents more than 500,000 rooms around the globe. As of September 30, 2015, 638 hotels were in our development pipeline. Our company’s Ascend Hotel Collection®, Cambria® hotels & suites, Comfort Inn®, Comfort Suites®, Sleep Inn®, Quality®, Clarion®, MainStay Suites®, Suburban Extended Stay Hotel®, Econo Lodge® and Rodeway Inn® brands provide a spectrum of lodging choices to meet guests’ needs. With more than 24 million members and counting, check out our Choice Privileges® rewards program to see how you can reap the benefits of being a member of the Choice Hotels® family. Visit us at www.choicehotels.com for more information.

 About Concord Hospitality Enterprises Company

As an award-winning hotel development, ownership and management company, Concord Hospitality Enterprises Company has spent the last three decades partnering with owners and its investors on more than $1 billion in premium branded properties across the United States and Canada. As an operator, both for third party owners and partners, Concord Hospitality instills value from the ground up, developing and managing with a sustainable viewpoint and leading-edge technologies, matching ingenuity and quality with intelligent, hands-on involvement to ensure long-term profitability and a superior guest experience, both for hotels it owns and hotels it successfully operates on behalf of others. Learn more at www.concordhotels.com

About Hidrock Properties

Hidrock Properties is a private real estate development firm. Based in Manhattan, the company ventures include hotel, office, residential and retail properties throughout the New York area. For more information, please visit www.hidrock.com.

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